Central Bank authorizes WhatsApp payments in Brazil
WhatsApp Pay started being launched in Brazil in 2020, and at that time the Central Bank of Brazil decided to temporarily suspend functionality due to fears of anti-competitive practices. It should be noted that Facebook started by launching WhatsApp Pay without any authorization to operate as a financial institution, since the transfer of funds depends on MasterCard or Visa cards.
The fears of the Central Bank of Brazil may have been answered by the launch of a new payment system in the country for mobile devices integrated with all banks, Pix. Given that WhatsApp is the most used messaging app in Brazil – it has more than 120 million users – it is clear that there is room for both systems.